Highlights

New Ways of Working welcomes Nokia as a corporate member of the network. Nokia is headquartered in Espoo, Finland, a suburb of Helsinki. At the end of 2009, the company had over 123,000 employees worldwide. Best-known for manufacturing mobile devices, the company is active in a number of research areas including a collaboration, smart space, and virtual office research.

New Ways of Working welcomes its newest corporate member, Genentech. Considered the founder of the biotechnology industry, Genentech conducts basic and applied research in the areas of in oncology, immunology, metabolism, neuroscience and infectious disease.

NewWOW's ninth symposium took place June 27 through 30, 2010 in Chicago. It focused on how social media enables new ways of working. The previous symposium--on the future of work in year 2020--made it clear that social media is already enabling better and different types of collaboration and is even beginning to take the place of the "water cooler" to bind dispersed workers.

Johnson Controls, a global leader in automotive experience, building efficiency and power solutions, has joined the NewWOW network.

Tracing its roots back to 1885, the company has grown to include 130,000 employees worldwide. Its Global WorkPlace Solutions group, with more than 15,000 people, manages over 1.5billion square feet of corporate real estate in over 75 countries.

New Ways of Working sent the results of its 2009 Alternative Workplace Survey to the participating companies in early March 2010.

More than 100 organizations participated globally in the benchmarking study, representing about 4.5 million employees. The study compares differences between this year's and last year's results, the impact of the current economy on workplace provisioning, and the role of executive leadership in the development and implementation of alternative workplace strategies. It also discusses how "veteran" companies compare to those just beginning to implement and how companies compare by region and industry.

New Ways of Working Network is delighted to welcome Microsoft as an Enterprise Member of our Network. Katherine Randolph, Director-Unified Communications, is our primary contact but we expect to see several members of the Microsoft team participating in our community. The company employs 91,000 people around the world.

New Ways of Working welcomes a new corporate member: Knoll, Inc. Headquartered in East Greenville, Pennsylvania, Knoll is well known for its workplace and residential furnishing designs.

On Friday, October 9th, New Ways of Working launched its second annual benchmarking research to assess alternative workplace practices/programs as currently adopted by major employers. This year, NewWOW is working in collaboration with the Workplace Community of CoreNet Global. The survey period runs through November 2. Results will be reported in late January 2010.

This study is possible with the help of financial contributions from Smart Technologies, Inc., the industry leader in group collaboration tools, and Tekes, the Finnish Funding Agency for Technology and Innovation, and in-kind consulting support from Haworth, a global leader in the design and manufacture of office interiors and adaptable workspaces.

If your organization wishes to participate and you have not received an invitation, please contact Joe Ouye, joe.ouye@newwow.net

Our winter 2010 symposium will be held February 15th through 18th in Santa Clara, California. Thanks to the gracious hospitality of Applied Materials, the symposium will be held at their Santa Clara Site.

NewWOW is happy to welcome our newest member organization: Unilever. A multinational company that employs 174,000 people in 100 countries, Unilever manufactures a wide range of products from soap to soup. Major product categories include food, beverage, cleaning agents and personal care products. It leads the world in many products – including ice cream.

For more information about Unilever, see: http://unilever.com